Oct, 11
56% of Americans Learn About Local Business Online
While local TV news remains the most popular source for local information in America, adults rely on it primarily for just three subjects—weather, breaking news and to a lesser extent traffic. According to a survey by the Pew Research Center’s Project, the top source for information about restaurants and other local businesses comes from the [...]
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Oct, 11
How to use a Landing Page?
Have you ever wondered what a landing page is? A landing page is specifically a page on your website, in which a web visitor lands on. It can be any page; your home page is the most common landing page for your website. But, it could be an internal page in which someone lands on [...]
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Sep, 11
News About Social Media in America
1. More People Are Active on Social Networks Than Are Not 52% of Americans have a profile on Facebook, Linkedin, MySpace or elsewhere. 2. Not too Many Twitter-ers Twitter is used by just 8% of Americans (compared to 51% for Facebook). However the majority of the “habitual social networkers” prefer Twitter. 3. Brand Interactions Occur [...]
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Sep, 11
Incentive Based Email Marketing
If you're going to incorporate some type of email marketing system into your website, I definitely recommend using an incentive based opt in form. This form is designed to capture a visitors email address in exchange for some type of give-away or incentive. A typical giveaway or incentive gift would be an e-book, e-course or [...]
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Sep, 11
What are those funny looking Symbols?
QR code (abbreviated from Quick Response code) is a two-dimensional bar code. With the right app, (http://www.qrstuff.com/qr_phone_software.html) smart phones can read the code. This can be a huge marketing tool. You can create a code, add it to your business card and once scanned all of your contact information is entered into your prospects contact [...]
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Aug, 11
Making a Good First Impression on Your Web Visitors
When it comes to the internet, specifically with people visiting your website you really only have one chance to make a good first impression. Most people spend 20 seconds or less when they're doing searches for websites and land on a website. Even when people are referred to a website they don't spend a lot [...]
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Aug, 11
Facebook “Review” Feature
Facebook has a “Review” app that you can add to your Fan page. The good thing about this app is whenever a fan writes a review; it goes to their wall and friend’s News Feeds. The bad thing is there’s no way to remove a negative review. However, should that ever happen you could remove [...]
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Aug, 11
You May Hate FB But Can Your Business Afford to be Without It?
Facebook certainly has its upside but its downside can get to be a bit much. What bothers you most about Facebook, the poking, the Compare Your Friends App or the Pillow Fight Request? Hate things about FB or not, your business can’t afford to be without it and here’s why. There are over 500 million [...]
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Aug, 11
Your Website is not a Sales Person
Unless you have an ecommerce website that's specifically designed to sell products online through a shopping cart, your website should really not act as a salesperson. The typical functionality of a website is to convert a web visitor to a potential, viable contact not necessarily to a client. Most people tend to overload their websites [...]
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Jul, 11
Making Your Website Accessible for the Disabled
Since 2001 US federal websites have been required to comply with website disability accessibility standards. Target, Southwest and JetBlue have been sued for their inaccessibility and the indication is that in the upcoming years compliance will be expected of all public websites. People with visual disabilities commonly use screen readers to access the internet. Programs [...]
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